What Is My SEO Company Doing?
SEO is a short-term (and a popular) term that refers to search engine optimization, or the process of affecting the online visibility of a website or a web page in a search engine’s results. It helps business owners attract a targeted audience and increase their sales, conversions, and revenue. Contact us to learn more about seo company mesa
What is my SEO company doing?
A competent SEO company will complete an SEO audit on your website and then set goals based on the data they uncover. This may include changes to the site’s content or technical SEO, such as a restructure of internal links and page speed improvements.
They should also conduct a website Health Score check, which identifies issues that may prevent your website from ranking well in search engine results pages. The report should be able to show you how many pages have errors that can impact your website’s health and how your SEO strategy is progressing.
Lastly, the SEO agency should offer monthly reports that detail key metrics, such as organic traffic and conversion rates. These reports should be easy to read and provide actionable insight for your team.
The best SEO companies will work as a partner for your business, and they should be willing to share data with you on an ongoing basis. They should also have a dedicated account manager who will meet with you regularly to discuss your website and SEO strategies.
Your website should be optimized to be user-friendly, accessible, and attractive. It should be mobile-friendly, and it should also have a responsive design. The layout of your website should also be consistent with your brand so that visitors can easily find what they’re looking for on your site.
It should be built with the latest technology and have fast loading speeds. It should also be SEO-friendly and include a variety of rich media formats.
There should be a consistent flow of information on your site, with relevant images, videos, and other media. This will help to keep your content fresh, compelling, and relevant.
The content should be keyword-focused, informative, and engaging so that visitors can find what they’re looking for quickly. It should also be optimized for search engines, which means that it has the proper meta tags, titles, and descriptions.
In addition to optimizing your content, your SEO company should also analyze your competitors’ websites for keywords that could potentially drive more traffic to your own. This will help them understand what keywords to target and how to use them to boost your site’s rankings.
They should also do link-building activities, which are the process of creating quality backlinks to your website. This helps to improve your overall search engine optimization and can be a valuable investment for your business.
If you’re not seeing an increase in your website’s revenue, it could be time to reevaluate the way you’re working with your SEO company. This is the opportunity to communicate your business goals and what you want to achieve from your SEO efforts, and then develop a strategy that will help your business grow.